Mastercard Partners With Bakkt to Bring Cryptocurrency Services to the Masses

Bakkt shares soared after the announcement.


Mastercard Inc. MA 1.03% and crypto firm Bakkt Holdings Inc. BKKT 165.57% on Monday said they have partnered to enable cryptocurrency card payments.

The companies said the partnership will make it easier for banks, financial-technology firms and merchants to offer and accept crypto payments. Banks and other financial institutions that issue cards through Mastercard will be able to issue cryptocurrency debit or credit cards that let people make payments and earn rewards in bitcoin. Other cryptocurrency assets could follow.

Bakkt shares soared 81% in midday trading. Mastercard shares were up about 1%.

Mastercard said in February that it was preparing to support cryptocurrencies on its network. The network said at the time that more people were using cards to buy crypto assets such as bitcoin and using crypto cards to access and convert these assets into traditional currencies for spending.

Mastercard is one of the largest card networks in the U.S., providing the infrastructure on which debit and credit card payments are processed. The company has been expanding its fintech partnerships and looking at ways to enable payments that go beyond traditional debit and credit cards. One of the biggest risks for Mastercard and peer Visa Inc. is that a new form of payments that cuts out their networks could eventually develop and gain scale.

Major card networks and crypto fintech firms have announced other partnerships recently. In most of those deals, Visa or Mastercard serves as a network for a niche crypto card offered by the same fintech that houses the cardholders’ crypto assets. Bakkt, for example, currently offers its own Visa debit card.

Monday’s announcement has the potential to be more significant: Big banks would be able to offer crypto cards that are in part powered by Bakkt, potentially reaching a much larger number of consumers. Whether this broader offering takes off will in large part depend on banks’ appetite to issue these cards and consumers’ demand for them.

The cards would give consumers the ability to pay merchants with bitcoin. Bakkt would convert that cryptocurrency into currency that the merchant accepts before sending the transaction over the Mastercard network. Consumers’ cryptocurrencies would be stored in a wallet with Bakkt.

The partnership also will allow people to earn rewards in the form of cryptocurrencies rather than airline miles or other types of points. That offering could entice people who haven’t previously engaged with cryptocurrencies.

A bitcoin mining facility in upstate New York is using electricity from a local hydroelectric plant powered by the Niagara River. The company is part of a group of miners attempting to make the industry more sustainable, both environmentally and financially. Illustration: Alex Kuzoian/WSJ

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